Motive Press

Thoughts on automotive technology, websites, and more

Thoughts on Trade Tools

Some musings about trade-in tools

Best Website Providers for Car Dealerships in 2023

The Future of Car Dealership Websites: Trends and Predictions

Fun with Funnels in GA4

Funnel explorations allow you to visualize the steps users tak

An Overview of Techniques in Google Analytics 4 (GA4)

Explore data in new ways with Techniques

Connecting GA4 Conversions to Google Ads

Gone are the days of fragile conversion tracking.

Grouping Users with Segments

Segments are groups of users defined by a set of criteria.

Exploring Explorations in GA4

Explorations in GA4 give us a visual way to interact with our website data.

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